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Jagdish Sheth
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Geopolitics & Globalization

Global Marketing Publications Category

Rise of the Indian Roommate Family

Dr. Sheth was recently highlighted in Live Mint on the Rise of the room-mate family is a major change in Indian society https://www.livemint.com/Consumer/u1nunCTAdU5pGfBuoACT0N/Rise-of-the-roommate-family-is-a-major-change-in-Indian-soc.html
Geopolitics & GlobalizationVideo

India in 10 Years: Imagining the Future

Geopolitics & Globalization

Bigthink Video: How Should Government and Business Relate in Emerging Economies?

Geopolitics & Globalization

ManagementNext Interview

Geopolitics & Globalization

Emerging Markets Are Becoming Core Business for Multinationals

Geopolitics & Globalization

The Globalization of Markets and the Rule of Three

Geopolitics & Globalization

Making India Globally Competitive

Geopolitics & Globalization

The Rule of Three – Abstract Paper

Geopolitics & Globalization

The Antecedents and Consequences of Customer-Centric Marketing

Geopolitics & Globalization

Competitive Advantage in the Global Marketplace: A Focus on Marketing Strategy

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Research Paper Categories

  • Consumer Behavior
  • Relationship Marketing
  • Marketing Strategy
  • Geopolitics & Globalization
  • Marketing Theory
  • Marketing Research
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Popular Research Papers

  • Competitive Advantages through Customer Satisfaction January 1, 2001
  • A Model of Industrial Buyer Behavior October 1, 1973
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