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In the not too distant future, rapid advances in technology, escalating global competition, and rising consumer expectations for quality, speed of response, and customization will require companies to substantially rethink their business models.
Consumer Behavior in the Future

One Comment

  • GOPAL SHARMA says:

    Dear sir,
    I am doing research in customer behaviour in cement industry to agmentise the product and this regard I found your book very useful.As I am in the final process of writing my research I want to discuss some facts regarding the changing dynamics of indian cement industry.Hope you will provide me this opportunity which will definately help me for my reseach.
    Kind regards

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