Marketing StrategyVideo Video: Next Frontiers: Research in Marketing Strategy By Jagdish Sheth | Marketing Strategy, Video | No Comments
Value Core Article in The Smart Manager Dr. Sheth recently had an article titled Value Core on The Smart Manager website.
Marketing Strategy A Multi-Stage Model of Adoption of Online Buying in India By Jagdish Sheth | Marketing Strategy | No Comments
Dr. Sheth's Writings about the Cola Wars Summarized on StrategyBusiness.com Dr. Sheth's paper on the Cola Wars (written in conjunction with Anthony Koschmann (Emory University)) is summarized in this strategybusiness.com article.
Design and Business: The Future of Design Thinking Dr. Sheth was recently highlighted in a Live Mint article titled Design and business: The future of design thinking.
Marketing StrategyVideo How to Create Value for Customers and Implement Customer Centricity Within Organizations By Jagdish Sheth | Marketing Strategy, Video | No Comments
Marketing Strategy INDIA: Business Process Outsourcing By Jagdish Sheth | Marketing Strategy | No Comments
Marketing Strategy “The Business of Business is More Than Business:” Michael Hong Interviews Emory Professor Jagdish Sheth By Jagdish Sheth | Marketing Strategy | No Comments
Marketing Strategy India in 2025: Decade of Destiny By Jagdish Sheth | Marketing Strategy | One Comment
