Marketing Strategy Publications Category

Dr. Jagdish Sheth

Growing the pie in emerging markets: Marketing strategies for increasing the ratio of non-users to users

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https://www.sciencedirect.com/science/article/pii/S014829631…
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INDIA: Business Process Outsourcing

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Jagdish N Sheth (Emory University, USA) Rahul Singh (Birla Institute…
Service offering by Indian ITEs BPO companies
Service offering by Indian ITEs BPO companies
Service offering by Indian ITEs BPO companies
Service offering by Indian ITEs BPO companies
Service offering by Indian ITEs BPO companies