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Information Technology
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Information Technology

Information Technology Publications Category

Are Your IT Priorities Upside Down?
Information Technology

Are Your IT Priorities Upside Down?

Iridium’s 66 Pies In The Sky
Information Technology

Iridium’s 66 Pies In The Sky

Outsourcing Comes Home
Information Technology

Outsourcing Comes Home

Information Technology Marketing and Economic Development
Information Technology

Information Technology Marketing and Economic Development

Communications in the Next Millennium
Information Technology

Communications in the Next Millennium

Marketing High Technology Products – The Role of Product Complexity and Buyer Technological Sophistication Marketing High Tech Products
Information Technology

Marketing High Technology Products – The Role of Product Complexity and Buyer Technological Sophistication

Communications Outlook: Competition, Growth, and Consolidation
Information Technology

Communications Outlook: Competition, Growth, and Consolidation

Feeling the Heat Part 2 Feeling The Heat
Information Technology

Feeling the Heat Part 2

Feeling the Heat Feeling The Heat
Information Technology

Feeling the Heat

Growth, Productivity and the Visible Hand: An Interview with Jagdish N. Sheth
Information Technology

Growth, Productivity and the Visible Hand: An Interview with Jagdish N. Sheth

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Research Paper Categories

  • Consumer Behavior
  • Relationship Marketing
  • Marketing Strategy
  • Geopolitics & Globalization
  • Marketing Theory
  • Marketing Research
  • Information Technology

Latest News

  • Goizueta Professor Jagdish Sheth to Retire After 35 Years of Service June 25, 2026
  • ‘Deeply humbled,’ says Emory marketing luminary Jagdish Sheth as professorship is established in his honor June 12, 2025

Popular Research Papers

  • A Model of Industrial Buyer Behavior October 1, 1973
  • Competitive Advantages through Customer Satisfaction January 1, 2001
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